THE #WAKEFIELDSWAY
Category General News
The way Chairman, Keith Wakefield, tells it, the company tagline wasn't something created around a boardroom table. It evolved over generations as a blueprint for the only way to conduct oneself in business; the only way to represent the Wakefields brand. Wakefields is a fourth generation, 85-year-old family-owned business. No franchises. It is this strong sense of family that every property practitioner, admin staff and member of management believes is at the very heart of Wakefields and what makes them unique in the property world. Strong family values of honesty and integrity is always the starting point for any relationship between Wakefields and our clients.
The #WakefieldsWay is integral to all the Wakefields' extended 'family' of employees and becomes part of your DNA when you put on the Wakefields badge.
For most people, buying a property is the biggest decision - and largest financial outlay - they will ever make. For first-time homeowners, it is as thrilling as it can be stressful. For sellers, too, it is often the start of a new phase in their lives, and that too brings its own set of challenges. That's when the #WakefieldsWay really makes a difference.
Our past clients are the ones best positioned to assess the difference made by those who walk and talk the #WakefieldsWay. A simple comment from a client, such as "I felt supported every single step of the way. I felt heard and understood, right from the moment we met, until long after we'd moved in." And this, from a first-time homeowner, "I knew very little about buying property, and I was incredibly anxious. My property consultant answered my questions before I had even thought to ask them. I soon knew I could lean on her, and she'd always be right there with solid advice. I felt as if we were both buying that property."
Our Wakefields property practitioners will be a partner with you on your property journey. They bring along their depth of local knowledge about the area, the property, historical sales information, and - importantly - negotiating skills and legal requirements. The #WakefieldsWay ensures that you, whether you are the buyer or seller, feel you are in capable, experienced and caring hands. The level of guidance and advice provided helps you to make the most informed decisions.
Part of ensuring that our practitioners stay on top of current market trends and developments in the industry, is through our in-house training acadhttps://www.wakefields.co.za/academy-and-careers/emy. An important aspect of each practitioner's training is ensuring that their values align with that of the business. From young, newcomer property practitioners to highly experienced agents, everybody understands and respects the #WakefieldsWay. For clients, that consistency of service, ethics and professionalism is so reassuring when making these most important decisions of your life.
For Wakefields Real Estate's CEO, Myles Wakefield, "The #WakefieldsWay is essentially a belief system held by the team - it embodies the support, guidance, assistance and authentic care you'll get as we partner with you on your property journey." And it makes room for that wonderful satisfaction enjoyed by both parties when success is the end result, families find their perfect homes, and clients become friends.
Author: Haydn Wakefield
